Hedgehog Concept helps you deeply understand the intersection of three circles, and you want to be clear about what each circle represents because at that intersection of those circles, is the key to what type of business you should be in and what will drive your economic engine for growth.

• Circle one; what you are deeply passionate about.
• Circle two; what you can be ‘the best’ in the world at and
• Circle three; where your money will come from.

Get the PDF version of the Hedgehog Concept model by clicking on the download button and keep an eye out for my ‘Chelsea Live’ coaching sessions in The Foodpreneur Coach private Facebook group where I step you through how to use it to grow your business.